Traditional costumes as workwear at PromoTex Expo

– Strong partner: Tracht & Country trade fair featured at PromoTex Expo
– Celebrity costume models: Ingo Kantorek and Martin Borgmeier

A reality star and a professional golfer dressed in traditional costumes: visitors of the PromoTex Expo trade show in Düsseldorf from 8 to 10 January 2019 will be able to experience workwear in its most traditional form in the “Tracht & Country meets PromoTex Expo” area. Not only will the new International Trade Show for Promotion, Sports and Workwear get support from the Salzburg trade fair Tracht & Country, celebrities will lend a hand, too. The star of the German TV show Köln 50667, Ingo Kantorek, and long drive golf professional Martin Borgmeier will invite visitors to join them in a little game of golf.

Used as workwear in the restaurant and hotel industry, traditional outfits – or Trachten, as they are known in Germany – have to withstand all kinds of strain and stress. At PromoTex Expo, the manufacturer Hangowear will demonstrate that lederhosen and dirndls are suitable even for golf. For three days, a total of seven outfits will be presented on live models, including actor Ingo Kantorek, golfer Martin Borgmeier and media host Nana Domena.

In addition, the suppliers Orbis, MarJo, Vronikaa, Taleco and Stockerpoint will showcase their latest collections in a costume exhibit in the special exhibition area. The focus here will be on sports as much as on fashion. Three times a day, visitors are invited to participate in a golf competition and demonstrate their hitting power in Hall 13, Stand A48. A Reflects women’s and men’s watch await the winners each day. Tee times are at 12:00 pm, 2:00 pm and 5:00 pm daily.

Networking in a rustic ambiance
What would a traditional costume be without the matching traditional beverage? elastoform will turn the Tracht & Country area into a rustic wonderland, the perfect setting for trade show visitors to enjoy a refreshing beer. It’s also the ideal opportunity for some casual networking away from the hustle and bustle of the show.

About PromoTex Expo
Mass customisation, smart clothes, sustainability in the textile production chain and the multifaceted world of textile finishing services – PromoTex Expo covers all of these hot topics and more. As the new information and knowledge platform for the industry, the Trade Show for Promotion, Sports and Workwear in Düsseldorf is the No. 1 destination for international textile finishers, promotional products distributors, signmakers, designers, textile specialists and agencies. The next PromoTex Expo will take place in Düsseldorf from 8 to 10 January 2019, concurrently with the trade shows PSI – Leading European Trade Show of the Promotional Products Industry and viscom – Europe’s Trade Fair for Visual Communication. Together, the three events make up Europe’s largest alliance of trade shows on advertising and selling, with more than 1,000 exhibitors and approximately 25,000 trade visitors from around the world expected to attend.