All news about PromoTex Expo, you will find from now on here.
Sequins are the latest trend as the small plastic disks can make garments look really flashy. Designer Elissa Brunato demonstrates how this can also be done sustainably.
From colour fastness tests to performance tests of ballpoint pens: At PromoTex Expo, Intertek will be providing information on laboratory tests and legal regulations.
Many companies would like to introduce greater ecological and social sustainability in production and use less resources over the next few years. Here are some examples of how these goals can be achieved.
With violins on your arms, drums on your back: read here how the smart Sound Shirt enables deaf people to enjoy a live concert.
Digitalization is one of those challenges that also offers new chances for the future in the world of sales and advertising. Visitors to PSI, viscom and PromoTex, held at Düsseldorf Exhibition Centre from 7th – 9th January 2020, can learn all about the opportunities offered by a networked production chain. In the special “Make Your Shirt” area in Hall 13, Smake will be inviting you to go on a journey, from placing an order right through to taking delivery of your garment, all with the aid of a simple QR code. The company does not just embroider and print personalised clothing as a single item on demand, it has also developed software solutions that make finishing processes both scalable and cost-effective. A peek behind the company’s doors at its plant in Castrop-Rauxel gives a clue to its underlying concept and the benefits it has to offer.
The proportion of organic cotton used in the textile market is increasing and it makes sense to buy sustainably, However, greater commitment is still required.
Heart of the PromoTex Expo: Textile Campus
Shredded old textiles, rental clothing subscriptions and textile tests are on the programme at the Textile Campus of PromoTex Expo. Read what awaits you in Hall 12.
Being able to write something on a tablet that can be embroidered on to a garment immediately afterwards. Leading embroidery thread manufacturers are now applying scannable codes to their thread cones.
Corporate fashion is booming, but anyone wishing to introduce uniform clothing needs to take a sensitive approach and be prepared to compromise. Continue reading “Corporate fashion: how to create a successful launch”